Features

Route and Sell Every Lead

Match every lead to the right buyer with rule-based routing, smart caps, and full control over exclusive, shared and resold leads.

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Route and Sell Every Lead
Smart Routing

Rule-Based Routing

Automate routing and operational actions, then sell every lead exclusively, shared, or resold with full control.

Automation

NEW

Automate routing and operational actions with rule-based flows to reduce manual work.

  • Build a rule once, it runs for every matching lead
  • Chain conditions and actions together
  • Full activity history and automatic retries

Rule-Based Lead Matching

Match each lead with eligible orders using verticals, countries, field conditions, schedules, capacities, and buyer requirements.

Priority-Based Routing

Prioritize eligible orders using configurable order priorities and distribution policies.

Exclusive Lead Distribution

Sell a lead to one eligible buyer according to order priority, availability, and acceptance criteria.

Shared Lead Distribution

Distribute the same lead to multiple eligible buyers while enforcing shared-sale limits and preventing duplicates.

Bulk Shared Distribution

Submit a lead to several eligible shared buyers simultaneously, within the configured shared limit.

Sequential Shared Distribution

Send a shared lead to the best eligible buyer first, then continue progressively until the target number of accepted sales is reached.

Unsold Lead Retries

Automatically retry unsold leads against remaining eligible buyers when a delivery is rejected, aborted, or cancelled.

Manual Lead Delivery

Place leads in a manual queue and let operators choose exactly which order should receive each lead.

Sequential Manual Resale

Resell an already sold lead manually to another eligible buyer without duplicating the lead or its acquisition cost.

Selling Progress Timeline

Track every routing attempt, accepted sale, rejection, retry, and remaining distribution opportunity for each lead.

Ready to Scale Lead Distribution with Full Control?

Vertikl helps you route faster, recover unsold leads, and automate buyer delivery logic so your team can increase revenue per lead with less manual work.